DHL and EFG have collaborated very successfully for the past sixyears creating unforgettable fan experiences at Counter-Strike 2and Dota 2 tournaments through joint campaigns and event logistics.That partnership will continue for years to come for these esteemedesports events as well as additional EFG products. As the OfficialLogistics Partner, DHL will expand its involvement with theSnapdragon Pro Series, the world's largest multi-title mobileesports league. Additionally, DHL will support multiple DreamHackgaming festivals globally, which feature everything gaming underone roof in a three-day gaming lifestyle experience.
Winner DHL surprise package, Chengdu, 2024 | Photo: ViolaSchuldner
Successful recruitment campaigns by DHL in the gaming andesports community
At all of these EFG events, DHL will continue to bring itsunique logistics expertise to bear, including managing thetransport of the necessary stage and broadcast technology,assisting with video installations and facilitating thedistribution of monitors and gaming chairs. In addition, DHL willcontinue its marketing campaigns alongside the world's mostprestigious tournaments, including its Most Valuable Player awardprogram. The partnership also enables DHL to align with its targetaudience for extensive employer branding and recruitment campaignsamong the tech-savvy gaming and esports community. These campaignshave resulted in more than 10,000 job applications at DHL Groupsince 2022.
